Top 5 Tips for a Lead Generating Website

A good website is more than just pretty colors and imagery. Your website should be working hard to help your business grow. Download our freebie guide to learn the top 5 tips that will take your website from brochure to the best sales tool in your box.

lead generating website tips

Why Should You Choose Plum Marketing Services?

Custom Design

We will talk with you about your design preferences, review some websites you like, and provide modern design options that are custom tailored to your needs. Initial designs will be provided for review in PDF format before going live.

Custom Written Content

Your content will be custom written so you can focus on what you do best. We’ll interview you to gather all the information and write website content that speaks to your target audience and is designed to convert visitors into leads.

Lead Generation Options

A website is more than an online brochure. With your growth goals and user experience at the heart of this entire project, our main focus will be on how the website can bring in new, quality leads for your business.

Our Web Design Process

Gather Info

Talk with you about your business's growth goals, design preferences, functionality needed, and competitors.

Quote, & Contract

Provide our recommendations and quote, and discuss any questions you have. Both parties sign a simple contract.

Write Content

We'll interview you and review current website content in order to write website copy that speaks to your audience and converts visitors into leads.

Draft Design

Provide a draft design of the website in PDF format, review with you and implement your requested changes.

Develop

Build your website in WordPress using draft design approved by client. Make final revisions.

Launch

Launch website on your domain and ensure everything is working smoothly. Make any edits necessary.

Featured Portfolio Websites

Your new website completed within 2 weeks!  Ready to get started? Call us at (425) 231-1446 or email to schedule your free consultation.

Your Dedicated Team

Jennifer Hoffman

Project Manager & Lead Generation Specialist
Jennifer will manage your project from start to finish and be your main point of contact. She will work directly with you to learn about your business and coordinate with the team on all deliverables. Jennifer also leads all lead generation including SEO, PPC, and email marketing.

Angela Merzib

Creative Director
For over 20 years Angela has brought insight, innovation and professionalism to her clients through her design and creative direction. It’s her passion to develop memorable, custom creative to capture your audience’s attention and leave a lasting impression. Angela will be your lead designer and help create a professional, stunning website that you will be proud to say is yours.

Julie Adgate

Website Builder & SEO
Julie is our in-house technical expert for all things WordPress & SEO. She will take the design concepts and content and put it all together seamlessly, live on your website. Julie has built dozens of websites for businesses and non-profit organizations and loves the process of making your dream website come to life. She will also ensure that your website is setup for SEO success by optimizing your website with keywords and ensuring your website stays error free.

Carly Moree

Content Writer
When it comes to website content, Carly knows how to engage visitors. She will take the information gathered from you and work her magic with website content that is easy to understand and leads visitors to take action. She is a published author and writes for several large corporations and small businesses.

Pricing and Additional Lead Generating Marketing Services

Website Design

We offer customized, mobile-friendly, lead generating websites designed with style.

Starting at $3,500

Online Marketing

Compete online with pay-per-click advertising, social media, email marketing, SEO and more.

Starting at $500 per month

Collateral

Letterhead, Biz Cards, Brochures, Flyers, Signage, Tradeshow Booths, Presentations

Starting at $500

Frequently Asked Questions

Below are some of the most common questions we get from new clients about website design.

How much does a website cost?

We price websites based on each client’s unique needs. Our starting price is $3,500. There are a lot of factors that will determine the cost of your website which includes:

  • Number of pages
  • Functionality needs such as ecommerce, forms, translation, live chat, price calculators, unique navigation, etc.
  • Custom designed graphics
  • Logo design or edits (if needed)
  • Number of products (if ecommerce)
  • Amount of content that needs to be written
  • The amount of search engine optimization work that is required to make sure your website can be found on the Internet
How do I know if I will like the design you come up with?

To start with, take a look at our portfolio to see some of our previous website designs. After we get started, we ask if you have any other websites you like to get an understanding of your preferred design style and features that are important to you. If needed, we can also recommend a few websites of various styles for you to look at. We will then design your homepage and one other page in our graphic design software so you can review and request changes before it goes up on the Internet. This makes editing quick and easy to get the exact look you desire.

How quickly can you get my website done?

Our preferred timeframe is 2 – 3 weeks from beginning to end. We do our best to work on big projects like this, one at a time so we can dedicate all of our resources and get it done as quickly as possible. However if we have other client projects going on simultaneously, we will let you know upfront so you know what to expect for timing. Other factors that may delay the completion of your website is your timeframe for reviewing our work, if you need to get any professional photography done, or if there are other items you need to provide that will take time.

Are there any costs for my website after it’s completed?

The cost of your website once it’s completed is minimal but includes the following:

  • Security maintenance – $39 per month
  • Web hosting – $50 – $80 per year
  • Domain – $10 – $30 pear year
  • Content updates – Based on time and charged at an hourly rate
Can I make edits to my website once it’s completed?

We design our websites using WordPress which is fairly easy to navigate if given proper training. We are happy to provide training to you or one of your employees. However, it’s important to note that if you or your employee is not using WordPress on a regular basis, it might be difficult to remember everything from the training. So if minor edits are needed on occasion, it’s may be more cost effective for you to hire us.

Who owns the copyright of my website?

You own your copyright once final payment has been made. I’ve had many clients tell me their previous website copyright was owned by their former website designer and they have no rights to content, images, videos, etc. We do not think this is an honest way to do business and believe the copyright should be owned by the business that paid for it. Just as if you paid a contractor to build a fence in your backyard, the fence doesn’t belong to the contractor when he is finished! We have a simple contract that includes information about who owns the copyright so you can rest assured you’re actually getting what you paid for. We just ask that you allow us to display the final product in our portfolio.

What program do you use to build websites?

Our platform of choice is WordPress which is trusted by 30 – 40% of all websites today and used by top wesbites such as New York Observer, New York Post, TED, Thought Catalog, Williams, USA Today, CNN, Fortune.com, TIME.com, National Post, Spotify, TechCrunch, CBS Local, NBC, and more.

Free Website Review

Are you curious to know what suggestions we have for your website? Upon request, we’ll review your website and create a short 2 – 3 minute video with our top tips on how to turn your website into a lead generating tool.

Did you download the guide yet?

A good website is more than just pretty colors and imagery. Your website should be working hard to help your firm grow. Download our freebie guide to learn the top 5 tips that will take your website from brochure to the best sales tool in your box.

lead generating website tips
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